Sunday, September 26, 2021

news flash

Impact Factor of IJMFSMR is 5.77
Impact Factor of IJSSIR is 6.607
Impact Factor of APJMMR is 5.788
Research Articles invited for IJSSIR, IJFMSMR to be released in Current Issues
Research Articles invited for IJSSIR, IJFMSMR & APJMMR to be released in Current Issues

JOURNAL indexing

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Volume 1 Issue 2 of APJMMR

ASIA PACIFIC JOURNAL OF MARKETING & MANAGEMENT REVEIW (APJMMR)
Vol.1 Issue 2; October 2012

1	IMPULSE BUYING BEHAVIOUR IN RETAIL STORES – TRIGGERING THE SENSES SONALI BANERJEE, SUNETRA SAHA
2	IMPACT OF CELEBRITY ENDORSED ADVERTISEMENTS ON CONSUMERS DR. BIMAL ANJUM, SUKHWINDER KAUR DHANDA, SUMEET NAGRA
3	MUTUAL FUND: BEHAVIORAL FINANCE’S PERSPECTIVE MS. AVANI SHAH, DR. NARAYAN BASER
4	ROLE OF FDI IN RETAILING MS P.USHA VAIDEHI, MRS P. ALEKHYA
5	INDIAN HEALTHCARE AND FOREIGN DIRECT INVESTMENT: CHALLENGES & OPPORTUNITIES MR. RAMAIAH ITUMALLA, DR. G.V.R.K. ACHARYULU
6	INDIAN TEA INDUSTRY IN THE CONTEXT OF INTELLECTUAL PROPERTY RIGHT (IPR) AND GEOGRAPHICAL INDICATION (GI) PARAG SHIL, SUCHISMITA DAS
7	ORGANIZED RETAILING IN INDIA – CHALLENGES AND OPPORTUNITIES DR. K. RATNA MANIKYAM
8	AVOIDANCE BEHAVIOUR OF AUDIENCE TOWARDS TELEVISION ADVERTISEMENTS DR. S. SAIGANESH, R. PARAMESWARAN
9	THE ENVIRONMENT FOR AGRICULTURAL AND AGRIBUSINESS INVESTMENT IN INDIA: POLICY IMPLICATIONS OF KARNATAKA DR. H. RAMAKRISHNA
10	BRAINING THE BRANDS: ETHNOGRAPHIC ASSESSMENT ON NEUROMARKETING WITH REFERENCE TO ULTIMATE3 AD CAMPAIGN BENNY J. GODWIN, DR. S. KOTHAI, SARANYA V.P.
11	A STUDY OF INVESTMENT PERSPECTIVE OF SALARIED PEOPLE (PRIVATE SECTOR) PROF. CA YOGESH P. PATEL, PROF. CS CHARUL Y. PATEL
12	A STUDY ON PERFORMANCE EVALUATION OF PUBLIC & PRIVATE SECTOR MUTUAL FUNDS IN INDIA MRS. P ALEKHYA
13	PERFORMANCE EVALUATION OF DCCBs IN INDIA - A STUDY THIRUPATHI KANCHU
14	VISUAL MERCHANDISING – A CHANGING SCENARIO RAMANDEEP SODHI, RITA KANT
15	PROBLEMS AND PROSPECTS OF SMALL SCALE INDUSTRIAL UNITS (A CASE STUDY OF EXPORTING AND NON – EXPORTING UNITS IN HARYANA) DR. REETU SHARMA
16	EMERGING RISKS IN SECURITIZATION OF INFRASTRUCTURE AND OTHER PROJECT FINANCING DR. SARITA BAHL
17	INDIAN CURRENCY FUTURES: AN ANALYTICAL STUDY OF ITS PERFORMANCE DR. DEVAJIT MAHANTA
18	A MANAGEMENT PERCEPTION OF ORGANISATIONAL CHANGE IN BUSINESS UTILISING SYSTEMS APPLICATIONS AND PRODUCT METHOD TO IMPLEMENT ENTERPRISE RESOURCE PLANNING (ERP II): CASE STUDY ON MITSUBISHI IMAGING FOR EDUCATIONAL PRODUCTS MS. SUPREENA NARAYANAN
19	MUTUAL FUNDS IN INDIA – ISSUES, OPPORTUNITIES AND CHALLENGES MURALIDHAR DUNNA
20	DATA MINING: A SOURCE FOR CREATIVE DECISION MAKING PROF. P. BALARAM BABU, PROF. PRASANATA KUMAR PADHY, DR.D.RAJESWARA RAO

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Forthcoming Issue to be released on 28th December, 2020
IJSSIR ISSN (PRINT) 2277 677X
IJMFSMR ISSN (PRINT) 2277-6788

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